Tuesday, 23 January 2018

Blockbuster Bid by Amazon to Get More Prime Video Users



Amazon Studios so far has focused on bringing a little culture to the world of exclusive video streaming and reportedly focusing on blockbusters in a bid to get more Prime Video users. Amazon is going for the sweet cash flow associated with blockbusters, according to a new report from Reuters.
Amazon has made its name in purchasing acclaimed art-house projects that grabbed attention at venues such as the Sundance Film Festival in the hopes of luring viewers to Prime Video with them.
Before, the company preferred to acquire award-winning shows like Manchester by the Sea and The Big Sick for exclusive distribution, but now a source familiar with the company's plans reported it wants to "go after films with budgets in the $50 million range at the expense of indie projects costing around $5 million."
Amazon has already made strides in that direction, in fact, as we recently learned that the company is planning on releasing a big-budget series set in the Lord of the Rings universe.

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