Top SEO Techniques

Search Engine Optimization (SEO) is the most vital aspect to makes your website visible and draw attention of potential clientele. If implemented properly SEO can improve the credibility of your website and build reputation of your brand.  We all know the benefits of SEO but only few from us know how to implement it properly.  Here in this piece of writing we will provide you Latest SEO Techniques, Secrets implemented by SEO Experts to ensure that your website can come on top on the result pages of Google, Bing and Yahoo!.

Always Socialize on the Web

Always perform Social Media Marketing (SMM) in conjunction with Search Engine Optimization. You should follow for Facebook, Twitter and Linkedin Marketing for your online business and ensure to link to these social media pages. The number of clicks to your official website (linked into to your social media accounts) will increase the credibility of your website and draw more customers to it.

Approximately 80% of the Top Web Marketing Firms are using this strategy to increase website’s popularity.

Consider the checklist below for Social Media Marketing:

• Link the social media accounts to your website.

• Provide detailed profile information.

• Use SEO keywords tactically in SMM for more visibility.

• Use your brand images for cover photos in social media accounts.

• Never lose sight of your social media page. Never allow any of your employees to use any personal email address for managing your social media campaign.

• Look for credible third-party endorsement e.g. from other related websites with higher repute, domain authority and also from visitors in the form of testimonials.

• Continuously update your social media content to engage viewers.

• Do not forget Google+ for Social Media Marketing (SMM).

• Use rich content e.g. graphics and videos for (SMM).

• Do not forget to share your brand on social media accounts.

Video Marketing

With the passage of time Video marketing crept and gained focus. People have aptitude for rich media content and videos entertain them. Currently, Google gives more precedence to combined search results. Videos have more click-through ratios as compared to text. Usually YouTube Marketing is implied in this spectrum.

Check the SEO Secrets shared below by some expert Web Marketers.

• Choose the theme or topic for video very carefully and make sure that some keywords are embedded in the topic. Also think from the viewer’s perspective in this spectrum.

• Check out the tags for similar videos.

• Check the score of your keywords.

• While choosing keywords make sure to use your channel or personal name.

• Fill out both the description and tags fields for your video.

• Embed YouTube videos on your website too.

• Use similar keywords as those of your in website for video marketing to create harmony. 

• If any video-making strategy may work well then do not go for experimentation.

• Your video content should be entertaining and engaging for viewer.

And keep in mind that YouTube is owned by Google.

Optimize for Small Devices too

Include it or else be prepared for losing out of a lot of traffic via gadgets. Web surfers now access the internet via mobile phones and tablets too. Treat it as a norm not an exception, conceptualize and creating SEO strategies for on the go searches too as more than 90% of local information is searched via Smartphones and also more than 70% of mobile internet users trigger call to action within an Hour.

Consider the latest techniques followed by Top SEO Experts in this spectrum:

• Optimize Web Graphics for small devices.

• Optimize your media queries along multiple screen resolutions.

• Consider Scalable Vector Graphics (SVG) format.

• Use the fonts for digital reading.

• Engage viewers by applying proper color theory and typographic techniques.

• Try to minimize uses of images via CSS3.

• Test your web design for mobile devices before uploading

Conclusion

Always perform your Search Engine Optimization SEO for the broad audience and maximum compatibility. Use Social Media Marketing, Video Marketing and Mobile Optimization as your SEO Secret Weapon.